Advanced Program in Digital Marketing Strategy from S P Jain School of Global Management
Advanced Program in Digital Marketing Strategy from
S P Jain School of Global Management
- Become a Digital Marketing Expert with hands-on training in SEO, social media, AI-powered ads, and analytics.
- Gain Real-World Experience through live projects, industry mentorship, and a comprehensive AI-driven Capstone.
- Earn a Prestigious Certification from SP Jain School of Global Management with detailed mark sheet and portfolio.
Qualifier Test
27 April 2025 (Sunday)
Available Seats
100 Per Cohort
Program Duration
06 Months



1
Admission Process
1
Admission Process

One clear path, one clear goal: your AI career.
Our admission process is simple and super fast with just 3 steps. You can start learning in the next few minutes.

Clear Qualifier Test
You must pass the exam to confirm your seat for the program.


Complete Onboarding
Only shortlisted candidates go through the onboarding process.


Start Learning
Learn from India's top educators and stand out from the crowd.
Qualifier Test Details
To join this program, you must clear the qualifier test on your allotted date.

Topics Covered
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Logical Reasoning
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Arithmetic Aptitude
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New Gen Awareness

Registration Process
-
Pay ₹99 and choose your slot
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Unlock free mock test and practice before your final exam
-
100% refund if you don't qualify or if you qualify but choose not to enroll after counseling.

Things to remember
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The duration of the test is 60 minutes.
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You can take the test only once on your allotted time & slot.
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The test can only be taken on a desktop/laptop on Google chrome browser
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What will you learn?
This course is designed to transform learners into digital marketing professionals, focusing on customer acquisition, brand building, and performance marketing. You will gain hands-on experience with industry tools, real-world projects, and an AI-powered Capstone project, along with mentorship from industry experts.
The Skills You'll Gain
Digital Marketing Strategy
SEO & SEM Optimization
Content Creation & Social Media Marketing
AI-Driven Ads & Analytics
CRM & Retargeting Strategies
Marketing Analytics & Reporting
Course Details
Duration
6 months
Weekly Commitment
8 Hours/week
Course Structuret
6 Modules
Important Topics:
- 1. Building AI-aware customer journeys & marketing funnels
- 2. Brand positioning in an algorithm-driven world
- 3. Understanding audience behavior using data + personas
Example Projects
AI-Powered Capstone + Portfolio
Design and pitch a full-funnel digital marketing campaign for a startup or brand, integrating various tools to showcase AI fluency.
Instructor & Industry experts

Dr. Sriparna Saha
Dept. of Computer Science and Engineering
Associate Professor @ IIT Patna
Experience
9+ yrs
Citations
52

3
Who is this course for?
3
Who is this course for?

This course is designed for individuals looking to kickstart their career in digital marketing, with a focus on AI-driven strategies, content creation, and performance analytics.
Students from All Backgrounds (Minimum 12th grade)
Aspiring Digital Marketers
Content Creators
Professionals Seeking Career Change
4
Why choose this course?
4
Why choose this course?
AI-Powered Learning: Master cutting-edge AI tools in digital marketing.
Industry-Driven Curriculum: Learn from SP Jain’s real-world, expert-driven content.
Capstone Project: Build a strong portfolio with a hands-on project.
Prestigious Certification: Earn a globally recognized certificate from SP Jain.
Flexible Learning: Enjoy a blend of live online sessions and optional immersions.

5
Fee Structure
5
Fee Structure
Option 1
Upfront
Option 2
EMI
(Through Our NBFC Partners)
Qualifier Test Fee*
₹99
₹99
Secure Seat Fee
(non-refundable)
₹4,000
₹4,000
Remaining Course Fee
(non-refundable)
₹66,000
₹8,800 x 9
(months)
Total
₹70,099
₹83,299

(*100% refund of the qualifier test fee, if you don’t qualify or if you qualify but choose not to enroll after counseling.)